
Alfouz Towers organized the International Food Festival 2024, a vibrant celebration of global cuisines and culinary arts. This dynamic event featured interactive food stations, live cooking demonstrations, and engaging cultural performances, attracting food enthusiasts from around the world.
Scope of Work:
- Concept Development and Planning:
- Worked with the Saudi Culinary Arts Commission to design a global-themed food festival layout.
- Planned food zones representing more than 20 countries, ensuring cultural authenticity and diversity.
- Setup and Execution:
- Constructed over 40 food stalls with unique cultural themes, providing each exhibitor a personalized space.
- Installed an open demonstration kitchen equipped with state-of-the-art appliances for live cooking shows.
- Designed outdoor seating areas with aesthetic lighting and comfortable arrangements.
- Cultural Integration:
- Organized performance zones for traditional dances and music aligned with the festival's global theme.
- Provided space for workshops and culinary talks hosted by international chefs.
- Event Support:
- Managed the flow of visitors and ensured health and safety compliance for food handling.
- Supported live events with audiovisual setups and real-time assistance.
Project Info
Client: Saudi Culinary Arts Commission
Location: King Abdulaziz Cultural Center, Riyadh, Saudi Arabia
Date: 16 October 2024